AHLA's State of the Industry Report

AHLA's State of the Industry Report outlines the forecasted state of the hotel industry in 2021 and into the immediate future. The report examines the high-level economics of the hotel industry’s recovery, the specific impact on and the eventual return of business travel, and consumer travel sentiments.

In 2021, many challenges remain for hotels. Despite obstacles, hotels across the country are resilient and focused on creating an environment ready for guests when travel begins to return in 2021.