Southern Innkeepers Association
Founded in 1908, The Southern Innkeepers Association is proud to be the oldest lodging organization in the United States
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Nearly one in four consumers say they were misled by a third-party travel company
As Americans begin gearing up for the busy summer travel season, new research from the American Hotel & Lodging Association (AHLA) suggests that online booking scams and fraudulent and misleading travel websites and companies continue to mislead and confuse consumers. That’s why AHLA is encouraging consumers to Avoid Shady Deals and Have a Sunny Stay by searching smarter for their hotel stays through the launch of their summer “Search Smarter” education and awareness campaign. For the full story, click here.
Excerpt from Travel Tripper
TripAdvisor’s Popularity Algorithm was changed back in 2016, and more recently in March 2018. The latest update was designed to provide a fairer and more consistent form of ranking that looks at \'performance over time\'.
TripAdvisor hasn’t explicitly described how the algorithm has been tweaked, but indicates that a hotel that’s received consistently good ratings for a decade will outrank a hotel that’s gained excellent reviews over a few months, but been less popular before. As a result of this algorithm update, some hotels have seen their ranking move up, while others have gone down.
The current version of the algorithm is based on assessing three areas: quality, recency and quantity. Let’s look at how each of these work in more detail.
Click here to read the complete article.